November 23, 2008
Coming up this week is one of my favorite holidays, Thanksgiving!
These are challenging times, which is why I cherish this day. Everyday I take a few moments to be grateful for good things in my life and give thanks. On Thanksgiving Day I celebrate that I always have something to be grateful for and it becomes my anchor for the year to come.
The feast I enjoy today is not too different from the holiday meal I enjoyed growing up – truly comfort food! Picture a traditional golden brown turkey, crispy skin on the outside & moist on the inside, basic tasty celery & mushroom stuffing, Campbell’s GreenBean casserole, and freshly baked candied yams cubed, smothered in Vermont Maid syrup (or brown sugar & butter) and topped with gooey marshmallows! Pumpkin and Pecan pies with freshly whipped cream to top it off! How can we not be thankful!!
My giving thanks range from, my children, the grand children I have been blessed with, sunrises and sunsets, a warm fresh bagel with cream cheese, a roof over my head, my very old & sweet “kitty”, Peach, who still wakes me every morning, popcorn at the movies…and I could go on and on…I am most grateful to the brave men & women who put their lives in harms way 24 hours a day, at “home” and in places foreign to them, so you and I can enjoy a sense of peace, security, and freedom here in the USA.
Regardless of my mood, after several “thank you’s”, my spirit is lifted and I am smiling. Have you taken a moment to consider your small and not so small things in life you may be thankful for? Give it a try – it’s an energizing experience.
Today our investments are being challenged, so I want to remind you that your real estate investment is still your most stable security. Historically, recovery from a down trend in the real estate market has brought appreciation in values higher than ever before. . . Something to be grateful for!
Please remember to contact me with your questions, concerns and/or interest in making a real estate investment with today’s opportunities and challenges. You have the benefit of my 25+ years experience in our ever changing markets, and if I don’t have the answer, I’ll make sure we figure out where to get it!
Best wishes to you and your loved ones for a Grateful and Happy Thanksgiving
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California, In and Around L.A., Los Angeles Neighborhoods, Real Estate | Tagged: "Green Bean Casserole", "real estate investment", gratitude, Real Estate, realtor, sunsets, Thanksgiving, Turkey |
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Posted by itsroz
October 7, 2008
When I first started real estate some years ago (like 1979!) I was taught some very basic premises, that I use to this day. When I side step or try to bend my own rules – there is usually trouble. I know I have a great committed client, when they follow the necessary steps to keep their transaction moving in the right direction.
First, it is imperative, that I sit down with my potential buyers and we have a discussion, about your expectations, what is important, setting priorities, and then I talk about my background & experience in RE sales, What I will do for you, to keep you on MLS alert for all new listings & price changes matching your criteria. It is important for me to educate my clients on what happens when we find the right home and remind them that the first thing they need to do, if they haven’t already done it, is to contact a lender of their choice to be pre approved. I am always glad to offer several lender referrals. So when we find the home of their choice, and present our offer, we are prepared, pre approved and ready to move forward. With the accepted offer the work begins.
Second, One Step at a Time, works best for me, rather than spinning our wheels trying to anticipate what might happen down the road, I believe in taking one step at a time & keep everything moving in the right direction.
Third, at the same time keeping our focus on the BIG Picture – a smooth and successful transaction close, with all parties happy! Most things work out the way they should, and getting past the “small battles” as they come up, (and I promise you they will!), moves us closer to our Happy Ending!! Mine & yours!
Over and above all I have a smile in my voice & on my face – because I love what I do!
So have a happy day and remember to contact me when you or someone you know is considering buying or selling real estate property in the Los Angeles/San Fernando Valley areas - I committed to putting a smile on your face!
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California, In and Around L.A., Los Angeles Neighborhoods, Real Estate, Uncategorized | Tagged: "buying a home", "Los Angeles", "real estate transaction", "San fernando valley", "selling a home", "West Los angeles", California, MLS, realtor, Valley |
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Posted by itsroz
October 3, 2008
In California the Department of Real Estate put out an article that homeowners facing pre foreclosure/Notice of Default need to be made aware that they are easy targets by third party companies who ask for advanced payment to help the homeowner workout loan modification with their lender. California Civil Code Section 2945, regulates “foreclosure consultants”, which would be anyone who considers themselves to be defined as a “foreclosure consultant”, including a real estate licensee. The code forbids them from collecting any fees in advance for services they may offer Homeowners if a Notice of Default has been recorded against their property. With a Notice of Default issued by a lender, Homeowner should be warned to not pay advance fees for help offered by third party companies.
Homeowners should be advised to seek out the non-profit agencies that can assist these homeowners without charging a fee and real estate brokers who can represent the homeowner for a fee paid after they have completed their work. There are programs that will go in effect the middle of October - There is Hope!
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California, Foreclosure, Real Estate, Uncategorized | Tagged: "California Civil code", "homeowners Preservation foundation", "Notice of Default", Fha, Foreclosure, H4H, homeowner, HUD, Pre-Foreclosure |
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Posted by itsroz
September 10, 2008
It’s 158 years since California became the 31st state of the union. Members of the California State Capitol Museum, are celebrating Admissions Day with a public celebration on the lawn of the Capitol building, serving cake & ice cream to all visitors. Wandering in the halls and around the grounds are ladies dressed 1850’s period costurmes This seems pretty tame compared to the wild parties they supposedly had back in 1850.
Santa Monica is gearing up for the 100 year celebration of the Santa Monica Pier, originally built in 1909. The Pier & beach area have been under renovation including the new “green” ferris wheel and the much anticipated “Sand Tram” set to open in 2009, a vehicle powered by natural gas, will transport beachgoers across the sand to the pier and other locations, including the soon to be completed Annenberg Beach House.
Who hasn’t had the dream to sleep in a castle? I have heard that the evening tour at the Hearst Castle offers a different beautiful side to this magnificent castle & sensational sunset views. Thanks to a non-profit group, you may now have your chance! As a fundraiser to restore the vast art collection – you can go to eBay and join in on the auction to spend an overnight stay at this historic castle for one lucky couple & the opportunity to dine there with eight of your best friends.
I love happy celebrations & if I can’t be there – Then to read about them & enjoy the photos, is the next best thing. We really don’t have to go far from Los Angeles to enjoy celebrations and good times year round. That’s why I love LA!
Have fun and keep smiling.
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Central California, In and Around L., In and Around L.A., Los Angeles Neighborhoods, Santa Monica, Uncategorized | Tagged: "Admissions Day", "Annenber Beach House", "Annenberg Beach House", "California State Capitol", "Hearst Castle Art Collection", "Hearst Castle", "Sand Tram", "Santa Monica Beach", "Santa Monica Pier Celebration", "Santa Monica Pier", "William Randolph Hearst", auction, California, California Capitol, California State Capitol Museum, ebay, fundraiser, ItsRoz, Sacramento, Santa Monica |
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Posted by itsroz
November 1, 2009
What a concept, neighbors get together and potluck for a fun evening of food & snacks for everyone. Driving in Sherman Oaks the day of Halloween - I passed a street closed off (probably with permits) and the neighbors, friends & families gathered. The children were in costumes & seemed very excited about being together.
Halloween evening I went to a “neighborhood” block party on a cul de sac in Encino. There was an amazing array of foods to taste and lots of choices for the children too. Tables and chairs were in the cul de sac and neighbors, more friends & families met to have dinner and then set off in their groups to trick or treat the surrounding neighborhood.
After the football game, world series, and return of trick or treaters, we were invited into one neighbors home for some serious Halloween desserts including a pumpkin bread pudding with caramel topping, we couldn’t get enough of, and coffee. Some of the kids gathered in one room to sort out their candies and trade what they don’t like for what they do like, etc. Others tried out the new DJ Hero (a more difficult “type ” of Guitar Hero ).
All in all – a fun, safe and “tasty” evening was had by all – young, old & inbetween!
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California, In and Around L.A., Los Angeles Neighborhoods | Tagged: DJ Hero, Encino, guitar hero, halloween, halloween block party, pumpkin bread pudding, Sherman Oaks |
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Posted by itsroz
October 27, 2009
I recently chaired my high school reunion and after so many years, we had an amazing turnout. We graduated from Los Angeles High School, located close to Hancock Park, Miracle Mile, Larchmont Village, Koreatown and best of all the Farmers Market, where we would hang out, eat at Dupars, watch cake decorating at the bakery, visit the household pets at the pet shop – In fact my first job was at the “Bread Bin” there. Anyhow, back to the reunion. . . Our main event was Saturday night at the Hilton Hotel, Universal City, in their beautiful ballroom. It was a perfect location, since we had classmates coming from all over the country and staying at the hotel. Many hadn’t been back to LA for years, so it was a perfect destination point. They could visit Universal City, take the tour or stroll the Universal CityWalk - with all it’s shops, restaurants & fun things to do, including people watching!! Also, close by, is the Universal City MetroLink station - where you can take the rail ride to Union Station downtown- checking out each stop en route to admire the amazing artistically designed stations. By the way, my favorite stop is Hollywood and Vine – the walls & ceilings are covered with solid “gold” records! Very cool!
Union Station downtown is located within a few blocks (give or take a few) of Olvera Street, Chinatown, and Little Tokyo…with a variety of food choices and stores to shop and/or window shop. Of course, you could always grab a bite at ” Philippes “, also nearby, and famous for their french dipped sandwiches. Needless to say – a wonderful day is enjoyed by all.
Sunday morning Brunch was at one of my favorite destinations – blending our past memories with the new…The one and only Grove LA at Farmers Market – Third and Fairfax.

Farmers Market Landmark
There was a wonderful brunch at the Marmalade Cafe and then a beautiful day to experience the magic of a trolley ride between the old memories of our after school visits at the Farmer’s Market with it’s original clock tower and gas pump, and making new memories strolling through the Grove.

The Grove at Farmers Market
Outdoor music, water features and some of the best eateries in town and be sure to check them out at holiday times – they really know how to put on a show & shine! Stop by the Grove Concierge while there & become a member (it’s free) and receive announcements/emails of weekly events and promotions.
A great weekend for us and can be fun for you too!!
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California, In and Around L.A., Los Angeles Neighborhoods | Tagged: "Los Angeles", Chinatown+Los angeles, Dupars restaurant, Farmers Market, Grove at Farmers market, hancock park, Hilton hotel Universal, Hollywood and Vine, Koreatown LA, larchmont Village, Little tokyo Los angeles, Los Angeles High School, Los Angeles MetroLink, Los Angeles Union Station, Los ngeles, miracle mile, Olvera Street, the Grove LA, Universal City, universal ciytwalk |
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Posted by itsroz
June 30, 2009
Buying a home is very attractive right now with the low, competitive interest rates – 5% – 6% (since they change daily, please check with your favorite lender or contact me for my favorite recommendations); lower home prices including foreclosures; and if that isn’t enough, check out the Federal & State of California incentive programs. NOTE: When the monies allocated for these programs are gone…the program is gone, so be sure to check on the appropriate sites for updates.
If you’ve been thinking about buying your first home, or make your first home purchase since 3+ years ago…This is your year! Interest rates are hovering 5% in many cases, and prices are down – the Federal government has a temporary tax credit available for sales completed Jan. 1, 2009 through the end of December 2009. It is equal to 10% of the purchase price, with a maximum credit of $8,000. It’s important to note that there are guidelines for this program which you will find on their site.
The State of California wants you to focus on New Housing for their incentive program with a $10,000 possible tax credit on the purchase of a property never lived in. Their money is going quickly – so if you are seriously considering taking advantage of this opportunity – follow their updates daily, and let me help you find that new home!
Terms and guidelines for each of these programs are different,
so as always, be sure to seek the advice & confirmation of
the details from your tax/legal advisor.
If you would like to explore these programs or have a real estate need or interest, I can easily be found - I look forward to hearing from you and keeping in touch.
Remember, my business is based on your referrals,
which I greatly appreciate.
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California, Central California, Foreclosure, In and Around L., In and Around L.A., Los Angeles Neighborhoods, Real Estate, Real Estate Buying tax incentives, Santa Monica | Tagged: "buying a home", "Los Angeles", "San fernando valley", "West Los angeles", California real estate, California Tax Credit, Federal Tax Credit, Tax incentives for real estate |
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Posted by itsroz
March 25, 2009
If you’ve been thinking about buying your first home, or make your first home purchase since 3+ years ago…This is your year! With interest rates lower than 5% in many cases, and prices down – the Federal government has a temporary tax credit available for sales completed Jan. 1, 2009 through the end of December 2009. It is equal to 10% of the purchase price, with a maximum credit of $8,000.
Claim the credit on your federal tax return to reduce the tax liability or get a refund check if it exceeds your taxes owed. It’s important to know that there are guidelines regarding your income…You are eligible for the full tax credit with an adjusted gross income up to $75,000 ($150,000 if filing jointly); Up to $95,000, the tax credit is adjusted down and is not available if your income is over $95,000.
If you stay in the home a minimum of three (3) years the tax credit does not have to be repaid, however, if the home is sold prior to that, the full amount is due on the sale.
These terms apply to the Year 2009 Federal tax credit only and as always be sure to seek the advice & confirmation of these details from your tax/legal advisor.
Contact me to help you find the best home value and to explore the Tax Credit further.
Remember that my business is based on your referrals, which I greatly appreciate.
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Uncategorized | Tagged: "Los Angeles", "New Construction", "San fernando valley", "Tax Credit", "West Los angeles", Federal Tax Credit, West LA Real Estate |
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Posted by itsroz
March 10, 2009
We work with what we have and for me this can mean so many things. Today I have an opportunity to share an insight into my real estate business…
We are in the midst of challenging times for marketing properties, so I have decided to use this platform to tell you a little bit about the homes I am featuring for sale or lease.
10326 ALMAYO AVE. #204 – CENTURY CITY/RANCHO PARK
New Lease Listing – $2600 MONTH
Wonderful updated 2 bedroom condo – adjacent to Century City, Rancho Park, Centrally located to reach all of the Westside, close to transportation, restaurants, Park, shopping, not to mention Beverly Hills, Westwood…etc! Check out the virtual tour & photos
6000 CANTERBURY #D314 - CULVER CITY
We have an accepted offer, and getting ready to close escrow!!
$284,000 – Upgraded 1 bedroom condo, top floor with tree top views; Remodeled with appliances, bamboo floors, recessed lights, fixtures, and more. The seller’s have many reasons they’ve been happy at the Pines. They are now ready to move on and will consider all offers. Click here for photos/virtual tour
125 S. ELM DRIVE #201, BEVERLY HILLS LEASE
$3,400 Monthly Rent - Long Term preferred
Nothing like it at this price! Best Beverly Hills location - just south of Wilshire and within a few blocks Beverly Drive, Rodeo Drive – the best of upscale shopping, restaurants, etc. Elegant 2 bedroom + den condo, in small building, beautifully renovated in 2008. Gourmet kitchen, plantation shutters throughout, crown moldings and so much more. Everything is like new! Click here for photos/virtual tour
If you or someone you know would like more information about any of these properties, contact me.
I appreciate your loyalty & referrals.
Thank you for letting me share what I have & what I am working on today
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California, In and Around L.A., Los Angeles Neighborhoods, Real Estate, Uncategorized | Tagged: "San fernando valley", "West Los angeles", Beverly Hills, Century City, Condo, condo for lease, Culver City, Culver City Condo for sale, Open House, Parks, Rancho Park, Real Estate, realtor, Sherman Oaks, Sherman Oaks home for Sale, West LA Real Estate, Westwood |
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Posted by itsroz
December 22, 2008
It’s hard to believe the Winter Holidays are here, which means the New Year “2009” is right around the corner. The year 2008 will long be remembered in History Books as a year of challenges!
If you have the cash and the strong credit rating – this is the real estate market for you. Loans up to $625,000 are definitely more accessible than the Jumbo’s, however, Jumbo loans are out there. It just takes a professional with the expertise in arranging and placing loans to guide you through the process. Please seek advice from a professional loan/mortgage broker. Contact me for recommendations of long time trusted individuals who do just that!
There is no shortage in the number of homes & condos for sale…so you now have an opportunity to make a pretty good deal on an investment for the future. Some areas have many foreclosures and/or short sales, and yet there are other areas with very few…time will tell. We just have to watch the real estate market as it continues its adjustment.
And that’s exactly what I do and have done for over 25 years, actively selling properties for my clients for their personal use and investments, and helping them to buy the home or investment of their dreams.
My Office is in Brentwood/West Los Angeles and I live in the Sherman Oaks area of the San Fernando Valley… I am prepared to offer you the highest quality in professionalism, commitment and the full service real estate that you deserve.
Every morning I take a few moments to be grateful for the good things in my life, for the love of family & friends and I ask you to please join me in giving thanks to the brave men & women who are defending us 24 hours a day, at “home” and in places foreign to them, so we can enjoy a sense of peace, security and freedom here in the USA.
It gives me great pleasure to extend my very best wishes to you and those who are dearest to you an especially warm, healthy and happy Holiday Season and a very Happy New Year.
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California, Central California, Foreclosure, In and Around L.A., Los Angeles Neighborhoods, Real Estate, Santa Monica | Tagged: "brave men & women", "buying a home", "real estate investment", "San fernando valley", "selling a home", "West Los angeles", 2009, Brentwood, condos for sale, Foreclosure, homes for sale, investment, jumbo loans, Lender, loans, New Year, Real Estate, realtor, Seller, Sherman Oaks, short sale, soldiers, west LA, Winter Holiday |
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Posted by itsroz
October 27, 2008
Financing a home sale “today” seems to be a real challenge, however, there are some alternatives worth considering.
**It’s important that you seek the advise of your financing/tax specialist**
There was a time in the early ‘80s when interest rates were ranging from 13 – 18 % and conventional loans were also hard to come by. We sold our listings with Seller financing. It can be done as the 1st trust deed or as a second trust deed behind a “lenders” 1st position.
When Seller is willing to carry a 2nd TD – the Bank/Lender is going to require that the terms are structured for a minimum of five (5) years. Terms can then be set to one of many ways – Interest can be simple interest at a rate offering a good return with the balance due in five years, Pre determined pay down amounts can be setup for once a year, twice a year, 4 times a year, etc.
The seller can consider the interest payments, an addition to the sales price. For the buyer, the fees will typically be much lower than they would with the bank.
These are some concepts to get you thinking with an open mind of the possible options that may make the difference in a successful sale or purchase of your home. The idea is to think of other ways to sell/buy a home when prices are looking good, and yet the conventional loans are difficult to find.
**Please be sure to check with your personal finance/tax specialist**
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California, Foreclosure, In and Around L.A., Los Angeles Neighborhoods, Real Estate, Uncategorized | Tagged: "seller financing", Buyer, Financing, Lender, listings, loan, Real Estate, Seller |
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Posted by itsroz